PC is back But how long? | Tech Rasta


in the past few years PC sales are gradually declining for obvious reasons. With the advent of smartphones and tablets The one-size-fits-all approach of a proposed PC doesn’t seem relevant anymore. especially for consumers.

This has changed with the epidemic. As more and more people quickly realized that while tablets and smartphones are useful for watching videos or sending a few messages But it’s far less useful for long hours of work or learning.

until we get something better The old screen-and-keyboard combination is better for creative tasks than screens alone. As a result, PCs have seen the biggest growth in a decade. PC sales rose 14% to 350 million this year.

Part of that is organizations that buy notebooks to replace desktop PCs that are locked in offices they can’t access. And part of that is families who buy equipment to keep them entertained and educated during lockdown.

By 2023, merchants will sell an unexpected 130 million additional PCs, far exceeding what was expected a few years ago. And if not for the supply chain problems facing the entire tech industry? PC manufacturers would probably sell more.

Microsoft’s Panos Panay recently dubbed this “The New Era of PCs,” noting: “Hybrid infrastructures now exist – work, school and life – enabling greater flexibility in where and how people spend their time, and PCs are the hub. B”

PC is back in fashion, it seems. But how long will it last?

Of course, Microsoft seems to argue that the PC is back for good.

“Windows now powers more than 1.4 billion active devices per month. Overall time spent on Windows increased 10% compared to the pre-pandemic period. This quarter, Windows received a share of our customer insights research. We see almost 50% growth in those who plan to use it. PC for creativity, gaming or work We continue to see people across organizations, schools and homes recognizing the benefits of PCs for everyone,” Panay said.

The reality is that future technologies that some think will be useful during pandemics and lockdowns, such as Virtual Reality and Augmented Reality, have little or no impact.

The familiar shape and functionality of the PC triumphs. While it requires the rapid evolution of the right collaboration tools like Zoom and Microsoft’s Teams to help us all get our work done, we’re still here.

Still, there are tens of millions more PCs in the home now than they are.

Of course, Panay remains optimistic: “Windows will remain at the core of innovation. destination for gaming creativity and exploration And it’s the gateway to the Metaverse,” he said.

But will all those new laptops and PCs start collecting dust again once we get back to normal? Perhaps the freedom to travel frees us from the home office and allows us to travel again. Probably not because telework and distance education are still part of the new hybrid world.

Of course, the PC era is our only technology choice. Or even our main devices have been exhausted, but perhaps the unexpected return of the PC can be a reminder that our use of technology is more than just idleness. It’s a reminder that we can use technology to create It’s not just a way to absorb what’s sent to us on those tiny screens.

ZDNET opens Monday morning.

The Monday Morning Opener kicks off our tech week. Because we operate sites all over the world. This editorial is published Monday at 8 a.m. AEST in Sydney, Australia at 6 p.m. Eastern Time on Sunday in the United States. A member writes to ZDNet’s global editorial team, which consists of our editor-in-chief across Asia, Australia, Europe and North America.

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